1. 1 Million Facebook Likes
   Monday, October 24, 2011

   

   I’ve been a part of some of the most successful viral campaigns in history, but this one is just crazy. Today we reached over 1 million likes on Facebook. If things keep on the path, 2 million people will like this by Halloween. Blown away by the success of people wanting to be scared during Halloween. Here are some of the press it’s received over the last week. Thanks for watching and liking.

   NY Times : Mysterious Horror Site Starring You 

   Advertising Age : How Jason Zada Created Facebook’s Scariest Viral Sensation 

   Forbes : ’Take This Lollipop’ And Get Your Very Own Creepy Facebook Stalker 

   indieWIRE : Is ‘Take This Lollipop’ the New ‘Blair Witch Project’?  

   Sydney Herald : Facebook ‘horror movie’ sounds cyber-stalking alarm 

   Fast Company : “Take This Lollipop” Is Your Facebook Profile Through A Psychopath’s Eyes

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