Jason Zada : Director

David Beckham
Wednesday, May 23, 2012

I had the pleasure of shooting David Beckham for Samsung via the awesome folks at Cheil USA. Beckham plays the ‘Ode to Joy’ on a wall of drums. Forbes, Creativity, and a bunch of other pubs are giving it some love.

2 Gold Pencils
Tuesday, May 15, 2012

I was in NYC for the One Show Interactive and had the pleasure of winning 2 Gold Pencils for Take This Lollipop. Great amazing. It’s really amazing that a personal project was able to get two of the much coveted Gold Pencils!

Emmy Nomination
Wednesday, May 9, 2012

This morning I found that I was nominated for an Daytime Emmy Award for ‘Take This Lollipop. A bit shocked, confused, surprised and amazed. The Ellen Show, Today Show and The Bold and the Beautiful are elephants and we are a tic-tac. At least I get to finally wear a tux.

Awards Season
Thursday, May 3, 2012

It’s been an a crazy interesting, fun, bizarre, exciting awards season. So far ‘Take This Lollipop’ has been doing very well at the shows. We took ‘Best of Show’ at SXSW, which was pretty insane. Excited to see how it does the next few weeks. Thanks to everyone who voted for it! Here is what I know so far :

Webby Awards - 4 nominations, Winner in Online Guerilla + Innovation (Interactive Advertising)

Clio Awards - Winner - Bronze in Interactive

One Show Interactive - Nominated for 3 Pencils

AICP Awards - 4 Nominations (Integrated, Website, Cause and Social)

Art Directors Club Awards - Silver Cube

SXSW - Winner Best in Show and Experimental

Communication Arts
Monday, February 27, 2012

Just saw a great profile on Tool of North America in Communication Arts. A bunch of the digital projects I have done over the last few years are in the magazine. It’s a beautiful spread of work.

Check it out.

Another Year
Friday, December 23, 2011

As this year comes to a close, I am making a resolution to update this section more often. It’s been a fun year, a stranger year, a busy year and everything in between. ‘Take This Lollipop’ takes the cake as the most surreal experience I’ve had this year. Mashable called it the “Fastest Growing Facebook App, ever”. A month later Lollipop was named #7 out of the “19 Biggest Social Media Moments of 2011”.

I signed with UTA for features and digital entertainment in November. Over the break, I am hoping to update the site with some new work and a potential minor redesign. Have a great holiday and see you in the new year.

5 million?
Saturday, October 29, 2011

I have to say that the response to Take This Lollipop has been one of the craziness I have ever seen. For something that really makes it difficult to see or share, people seem to have found amazing ways to helping pass it along. With a day and a half before Halloween, we are currently at 4.5 million likes. As Keanu Reeves would say…. “Whoa”. More press :

CNN - Interactive video turns Facebook fears into 2 minutes of horror.

Daily Mail - Spooky interactive video mines Facebook to show risks of sharing personal details online

Kotuku - Take This Lollipop… If You Dare

Digiday - Taking Candy From Strangers: Jason Zada on His Scary Viral Hit

The Inspiration Room - Take This Lollipop

1 Million Facebook Likes
Monday, October 24, 2011

I’ve been a part of some of the most successful viral campaigns in history, but this one is just crazy. Today we reached over 1 million likes on Facebook. If things keep on the path, 2 million people will like this by Halloween. Blown away by the success of people wanting to be scared during Halloween. Here are some of the press it’s received over the last week. Thanks for watching and liking.

NY Times : Mysterious Horror Site Starring You

Advertising Age : How Jason Zada Created Facebook’s Scariest Viral Sensation

Forbes : ’Take This Lollipop’ And Get Your Very Own Creepy Facebook Stalker

indieWIRE : Is ‘Take This Lollipop’ the New ‘Blair Witch Project’?

Sydney Herald : Facebook ‘horror movie’ sounds cyber-stalking alarm

Fast Company : “Take This Lollipop” Is Your Facebook Profile Through A Psychopath’s Eyes

Insane in the membrane.
Wednesday, October 19, 2011

I have been neglecting you news blog. Apologies. A lot going on right now. Launched the new Facebook Connect Experience ‘Take This Lollipop’ yesterday and it instantly went viral. I will update more on this tomorrow, but for now, thank you for watching.